Fashion Tech Kicks Off 2018 With The Winter Olympics(Augustman)


Photo source from Augustman

The article first appeared on Augustman.

Last year saw numerous examples of technology entering the fashion industry, from Nike’s Hyperadapt 1.0 to ZZegna’s Icon Warmer jacket. The biggest announcement was Levi’s Commuter Trucker Jacket with Jacquard by Google. Tech inventions are rapidly re-shaping fashion’s future. Electrically conductive threads that can power low-energy devices and jackets with battery packs that warm you and (one day) charge your phone. These are not science fiction, it’s reality. And in a couple of days, the Winter Olympics will showcase several brands that are taking the fashion-tech merge forward. Tech-loving hipsters, you’ll want to get your hands on these.

ZZegna Icon Warmer Jacket