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Women Are Using Blockchain Tech To Make Sustainable Fashion (Ibtimes)

December 7, 2017

Leanne Luce

 

 

The article first appeared on International Business Times.

 

California fashion-tech entrepreneur Leanne Luce joined the cryptocurrency community this year and immediately noticed there weren’t stylish options for keeping her cryptocurrency wallet nearby. So she launched the crypto-first lifestyle brand, Omura, with a wearable Ledger Nano S hardware wallet. These necklaces run from $80 for the standard wearable to $3,500 for the 14K gold pendant. Omura accepts dollars, bitcoin, litecoin or dogecoin. It's the perfect gift for the cryptocurrency lover on your holiday shopping list. 

 

“I remember the first two conferences I went to, and the conferences I went to throughout the year, [the community] slowly becoming more rich with designers,” Luce told International Business Times. “There is still this opportunity as it enters the more mainstream culture to to design products for this space.”

 

She isn’t the only woman in blockchain making new wearables. Bitcoin veteran Melanie Shapiro launched Token earlier this year, a line of biometric rings leveraging decentralized technology to help people manage their passwords, security clearances and credit card payments.  The wearable's waiting list is full until 2018. But you can still pre-order a $249 Token ring online. 

 

Both women prioritize security throughout their design process. “You’re talking about a demographic of people for which security is really important,” Luce added. “Cryptography is rooted in security.” 

 

Another blockchain startup, BitCart, is also developing a wearable payment device for Dash cryptocurrency. The stark aesthetic difference between BitCart’s product versus Luce’s or Shapiro’s jewelry highlights the role fashion could play taking blockchain technology to mainstream audiences. Women are prone to design and buy products they actually want to wear. The growing number of women entrepreneurs experimenting with decentralization and blockchain solutions are a key part of widespread adoption.

 

Plus, cryptocurrency isn’t the only blockchain technology shaking up the fashion industry. London-based fashion designer Martine Jarlgaard ran a blockchain-powered supply chain pilot this year for her creations at the Copenhagen Fashion Summit. She tracked organic Alpaca yarn from the farm to the runway, experimenting with an unprecedented amount of transparency throughout the supply chain. “I’ve completely fallen in love with blockchain technology,” Jarlgaard told IBT. “I’m working on the next step, how to do more work with blockchain...with smart contracts there is a lot of new potential.”

 

Read more on International Business Times.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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